Wattie Ink. Athlete Ben Hoffman Signs Exclusive Partnership with Specialized

Photo by - Larry Rosa

(San Diego, California) Ironman Champion Ben Hoffman has resigned with Norcal-based Specialized Bicycles in an exclusive partnership, marking the 5th year that Specialized and Hoffman have teamed up.

“Specialized is thrilled to have Ben returning to our team for the 2012 season.  With his passion for the sport and our products, he is an amazing ambassador for our brand.  The HOFF will be equipped with the all new S-Works Shiv, along with some amazing equipment such as the New S-Works Trivent shoes, S-Works TT and Prevail Helmets, and Specialized tires.  We can’t wait to see what this season holds for the Hoff and be a part of the ride!” – said Mallory Burda of Specialized Bicycles.

“I am super fired up to be joining the Big Red S for another season in 2012. After getting started with Specialized back in 2008, my relationship with them has steadily grown, and they have been a huge part of my success in triathlon and progress as an athlete. The best part for me is their unwavering commitment to building the very best products for serious athletes; I line up at every race knowing that I have the best equipment and the backing of a dedicated staff of professionals. I have been fortunate to see the evolution and growth of triathlon within the company, and can see their devotion to the sport I love. I’m excited to get out there this year, break some bike course records and win some races!” – said Hoffman.

For more information on Ben Hoffman, please contact Wattie Ink. or visit his website at:  www.benhoffmanracing.com  

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